Electric Toothbrush Market - Forecast(2021 - 2026)

 

Overview

The Electric Toothbrush Market size is estimated to reach revenue of $4.76bn by 2025 from $2.82bn from 2018, growing at a CAGR of 7.76% during the forecast period 2019-2025. The growth of the Electric Toothbrush market is owed to the high prevalence of oral diseases. Rising awareness among the youth towards oral hygiene and new technological advancements in electric toothbrush such as the emergence of connected electric toothbrush is anticipated to provide lucrative opportunities for the market growth.

Key Takeaways

  • Electric Toothbrush are availed with advanced features that enhance the brushing experience and attributes to the brushing habits.
  • Electric Toothbrush top 10 companies are Colgate Palmolive, Panasonic, FOREO, Koninklijke Philips N.V., Procter and Gamble Co., Water Pik, Inc., Mornwell, Shenzhen Risun Technology Co. Ltd., SONIC Chic, and JSB Healthcare.
  • Major outbreak that drives the market is the growth initiative taken by regulatory organizations. For e.g. - WHO global oral health program has formed to integrate with the shanghai declaration on health promotion (2030 agenda for health promotion) and the global non communicable agenda. Integration of oral health issues with the national public health initiatives increases the impact and reach of oral health programs.

By Movement Speed - Segment Analysis

On the basis of movement speed, sonic segment holds the largest growth in the market accounts to 4.6% CAGR owing to the increasing number of health benefits like removing plague and dental care. The  power segment also holds significant share in the market. An ultrasonic toothbrush is a type of electric toothbrush that uses ultrasound to increase its effectiveness. The ultrasonic toothbrush is able to produce such high frequencies by using piezoelectric crystal. Some electric toothbrushes are specially designed for gum massaging.

By Action - Segment Analysis

On the basis of Action, rotation segment dominated the market growth owing to prominent plaque removal and gingivitis removal as compared to sonic toothbrushes. Vibration segment is also estimated to have a lucrative growth during the forecast period owing to the high usage among people due to the high level of vibrations provided the advanced electric toothbrushes.

By Geography - Segment Analysis

North America and Europe are having a major share in the market owed by increasing awareness regarding the necessity of the products. North America dominated the market with a revenue share of 35%. In APAC region, increasing number of dental diseases leads to rise in awareness regarding the product.

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Location: United States

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