Kinesio Tape Market - Industry Analysis, Market Size, Share, Trends, Application Analysis, Growth And Forecast 2020 - 2025

 Overview

Kinesio Tape Market size is projected to reach $316.2 million by 2024, and is estimated to grow at a CAGR of 10% during the forecast period 2020-2025. Kinesio tapes are used for joint and muscle pains and they do not restrict the body movements. Many people are increasingly adopting an active lifestyle leading to a rise in the number of minor accidents and growth of Kinesio Tape industry. Such accidents during exercise, sports and other physical activities will contribute to an increased use of Kinesio tapes and thus a lead to a growth of its market. This Kinesio Tape market report provides market share of Kinesio Tape top 10 companies along with detailed Kinesio Tape industry outlook.

Key Takeaways

  • Kinesio market size is $178.5 million in 2019 and is estimated to grow at significant pace owing to the rising number of minor physical accidents during exercises and other physical activities. The active lifestyle of people and the increased rehabilitative use of these tapes will drive the market. Elastic therapeutic tape, kinesiology tape, acrylic adhesive are few of the key focus areas for the Kinesio Tape market report.
  • North America held the largest market share in terms of revenue, with a 36% share, owing the increased use of Kinesio tapes among generic population and not just athletes or healthcare professionals.

Type - Segment Analysis

Pre-cut strip type had major share by revenue, due to its ease of application. They do not require time in cutting the tape and can be applied faster than a single roll tape. Their availability in various sizes and lengths have also increased their popularity.

Distribution Channel- Segment Analysis

Kinesio tapes are sold through distribution channels such as franchised stores, supermarkets, online stores and more. Franchised stores will occupy major share in the market by distribution channel owing to the availability of original products.

End User - Segment Analysis

Kinesio tapes are commonly used by professional athletes. They perform regular physical activity resulting in muscular wear and tear. Thus the preference of a Kinesio tape increases as it does not restrain their movement, and also rehabilitates the muscle.

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